RDG Group had the pleasure of working with Versani, a bold and edgy eclectic jewelry line based in Manhattan's trendy SoHo neighborhood. To match the personality exuded by Versani's brand, we worked closely with the Versani staff to create a unique customer appreciation event, just in time for the holiday buying season. The two-part evening began at the Versani flagship location on Mercer Street and continued to an exciting after party for event guests in Chelsea. Sponsorships for the event involved Marc Jacobs, Dop Dop Salon and up and coming fashion designer KahriAnne Kerr.
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- Strategy
- Event Planning
- Print Campaigns
- Publicity
- Direct Mail
- Email Marketing
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